The best advert for a tradesperson is the work itself

We set up or optimise your profiles on the platforms that matter: Facebook for local community reach, Instagram for visual project showcases, and Google Business Profile for reviews. Your profiles are fully completed with consistent branding, service descriptions, and contact information.

The content plan is built around what you already do: before-and-after photos of completed jobs, customer testimonials, seasonal service reminders, and local community content. Nothing complicated. Nothing that takes you away from actual work.

You snap a quick photo of the finished job on your phone and send it to us. We turn it into a before-and-after post, add a description, and schedule it. That's the extent of your involvement.

We also set up a review generation system: after you complete a job, the customer gets a simple link (text or email) to leave a Google review. Consistent 5-star reviews boost your local search rankings and give you social proof to share on your pages.

We post 3-4 times per week across your platforms: a mix of completed job photos, review highlights, seasonal tips ("Signs your boiler needs replacing before winter"), and community-focused content. We also monitor and engage in local Facebook groups where people ask for trade recommendations.

When someone in a local group asks "Can anyone recommend a good electrician in Darlington?", having an active social presence means people are more likely to tag your business. That organic recommendation is worth more than any ad.

Once a month, we have a 15-minute call to review how your social media is performing: follower growth, engagement, enquiries, and review volume. We plan the next month's content around any seasonal opportunities and your workload. If you're booked out, we shift focus to brand building. If you need more bookings, we push harder on promotional content.